We try so hard to please our client(s) that we fail to do what would be truly pleasing. That includes also giving our client critical feedback. The challenge is to be of service without becoming servile. We shouldn’t elevate any customer to the role of superior being, but treat each with human respect. The key [...]

After reading the “Feedback. The creative killer” article I came to 4 conclusions: When ignoring an experienced and talented designer, your organization will only waste more dollars “trying out” everyone’s ideas, testing what’s been tested, ad nauseum, etc.  As far as handling feedback, I don’t think it’s the designer’s responsibility to manage feedback process. Typically, [...]